One of my early missions in working for the collegiate division (Carolina Sewn Bag & Leather Co.) of Imagen Brands was to bring its digital presence up to par with – if not surpass – our competitors. First on the agenda was the website design. The Carolina Sewn strategic business unit has since been restructured, but a ghost of the 2010s-era website can still be viewed here:
What I specifically had in mind was creating a platform for a business-to-business content marketing initiative that would build credibility with our prospects and help educate them on the products they were purchasing from us. Here are some noteworthy samples…
The Neon Renaissance
Five Minute Fabrics Course: Colors and Patterns
Six Products to Watch in 2013
Three Surprising Uses for Journals and Notebooks
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